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HGC BLOG

16/02/2012 - 8 TIPS FOR OPTIMISING YOUR WEBSITE FOR SEARCH ENGINES

One of the biggest challenges any company faces today is getting their website in front of potential customers. The Web is after all, where it is all happening now. It is common knowledge nowadays that, for companies to ensure that … Read More…

14/02/2012 - BRAND ADVERTISING – SHOCKVERTISING

Creating an emotional connection is crucial to effective marketing campaigns, one common technique is to arouse the feeling of shock in what today’s society calls ‘shockvertising’. Some of these advertising campaigns can often really push the limits of what could … Read More…

10/02/2012 - BOOKS VS EBOOKS – WHAT IS THE FUTURE?

For those of us that remember as a child, discovering the joy of reading and being consumed in a world of fiction and adventure in an aesthetically book format, will most probably have a heart attack at the amount of … Read More…

06/02/2012 - DESIGN TRENDS TO LOOK OUT FOR IN 2012

For this weeks blog we’re looking in to some of the current and forthcoming trends in design & web design. So, let’s not mess around and jump straight in to our top 5 one’s to watch… 1. Info graphics Firmly … Read More…

02/02/2012 - SOCIAL BRANDS – TWITTER

Recently at HGC, we came across this blog via Mashable [link - http://mashable.com/2012/01/25/startup-community-building/] – this one caught of eyes as it highlights tips on how to help build a strong online community for startup businesses. Whether you are using Facebook, … Read More…