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Round-up of Marketing news from the past 7 days

Augmented Reality: Is it right for your brand?

We’ve spoken about Augmented Reality before and the benefits of Augmented Reality for your brand. Our own clients Holition are experts in Augmented Reality and have created some amazing brand experiences for luxury companies across the globe.

 

But is Augmented Reality Right for your brand?

 

Click here to read Duke Greenhill explainaing how your company could leverage this increasingly valuable marketing tool, on Mashable.

Volvo AR

 

Pinterest : 5 ways to be Pinworthy

We’ve also spoken before about Pinterest and the benefits it can bring to different types of businesses. You can view that article here.
A lot has happened since that piece was published. The number of registered Pinterest users has, for instance, increased significantly, but a lot of the newbies are not becoming loyal users… and so is Pinterest still relevant?

An article on Mashable, shares some of the latest stats for Pinterest and ways in which you can make it work for your brand. Click here to view.

 

Pinterest Logo

 

 

Making Sense Of Key Pinterest Metrics And Analytics Tools

So you have a Pinterest account but is not sure how to measure what it’s doing for your brand? Marketingland.com shares some useful tools you may not know about that allow you to gather analytics data for your Pinterest Account: Click here to view.

 

New Businesses should stop playing catch-up and get to grips with mobile

Is your business mobile-proof yet?

Marketing expert and CEO John Hornell shares his thoughts on why companies should stop postponing changes to their marketing activities on The Drum magazine website: View article.



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